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Dusky beauty, Amna Ilyas, has been chosen as face of Sapphire’s anniversary  winter launch campaign.

Pakistan’s leading retail brand, Sapphire, recently has recently launched their new silk collection

Route de la Soie” with the cover girl, Amna Ilyas – the photography of the campaign is done by Nadir Feroze Khan, hair and makeup is by Raana Khan.

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 Sapphire’s anniversary collection Route de la Soie is about celebration of great aesthetics and quality. The collection comprises of silk dupatta and shirts featuring fashion forward prints with a modern flair. This two-piece silk collection celebrates the ubiquitous label’s second year in fashion with an exclusive range of luxurious silk fabrics and striking hues with a mix of contemporary silhouettes.

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The price range for silk tunics is PKRs 6,990/- and Silk Dupatta is for PKRs 2190/-, the two piece collection can be sold separately as well. t and face of the campaign is Amna Ilyas.

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Following the Sapphire’s festive Anniversary collection, their “Wild at Heart” collection will be launched in stores nationwide on the 16th of December, 2016.

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This stitched winter khaddar collection has a vibe of the magnificent and fanciful world of spell bounding colors, dramatic prints and captivating silhouettes. ‘Wild at Heart’ is all about embracing one’s eccentric side and gearing up for a playful mix of contemporary designs and striking hues!

Adnan Malik will also join Amna Ilyas in winter campaign

Sapphire’s coveted menswear collection will be launched on 19th of December, 2016 nationwide featuring Sapphire Man, Adnan Malik.

The collection features the celebration the rich heritage and diverse culture of subcontinent and is inspired from the opulent lifestyle of Maharaja’s, the oriental exoticism of the land and the subtle British influence. The collection seamlessly blends plush fabrics with contemporary silhouettes to create timeless pieces.